Limiting beliefs are beliefs we hold which constrain us in some way. We define ourselves by what we do or don't do, what we can or cannot do, what we are and what we aren't.
The tech industry, with its continuous cycle of innovation, cutthroat competition, and social darwninist hierarchy, can foster some pretty sinister limiting beliefs. I struggle with them regularly and I'm sure you do too.
I'm too old. There's plenty of chatter about ageism in the tech community. As someone who's turning 32 this year, I'm fearful of it, in spite of not having experienced it. I do wonder though, whether ageism is a bogeyman insecurity that can be overcome in the minds of those affected, rather than a form of systemic oppression. It's tempting to give up on that new startup or to believe we're unable to grasp new technologies on account of our age. But the market doesn't care how old we are, truthfully.
The market is too saturated. I'm running up against this resistance right now myself. Building a consulting business is no easy task. There is plenty of advice of how best to proceed when building a consulting business, and I've learned over the past few months that it's easy to get sucked into their vortex and forget to do the work. While some of the advice is prudent to follow, most of them are just selling shovels to the miners. I'm learning that the best way to build a business is to build the business. The market doesn't care how many players are in the game. It's just a matter of standing out among them.
All the good ideas are already taken. This one is fascinating to me, but I'm still succeptible to it. Imagine someone saying this in the days before the Internet. Lawyers didn't decide not to start a law firm because there were already lawyers in the world. Dentists didn't say "Well, there are already people fixing teeth. I guess that dream is off the table." Why are we so caught up in the notion that our idea need to be original? Competitors are a sign there are people willing to pay for what we offer. It's just a matter of providing more value than they do.
I'm writing this as a gentle reminder to myself: There's abundant opportunity for thoughtful and innovative people. It's just a matter of training our minds to open.